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Business finance guide

How to write a business plan for a loan that lenders will read

What to put in a business plan for a loan, section by section: the request, use of funds, forecasts and a downside case, with a sources and uses example.

In this guide
  1. When a lender actually needs a plan
  2. The structure lenders look for
  3. Illustration: a sources and uses table
  4. Making the forecasts credible
  5. How the plan changes with the type of funding
  6. Mistakes that weaken a loan plan
  7. Documents to send with the plan
  8. Useful templates and help
  9. Where a broker fits

A plan written to win investors and a plan written to support a loan answer different questions. An investor wants to know how big the business could become. A lender wants to know what happens to its money if things go only moderately well. This guide is for owners and finance directors preparing a plan for a term loan, acquisition facility, asset-based facility or start-up loan. Smart Funding Solutions is a broker, not a lender: we prepare funding requests for lenders on our panel of 300+, arranging facilities from around £10,000 to £500,000+, with larger facilities available in suitable cases, and we read a lot of plans. Our other business finance guides cover the rest of the application process.

When a lender actually needs a plan

Many smaller, straightforward loans to established businesses are decided on bank statements and accounts alone. A written plan becomes important when the numbers on their own do not tell the lender enough:

  • the business is less than two years old, or has not yet filed accounts;
  • the loan will fund something new, such as a second site, a new product line or a large contract;
  • you are buying a business, where the lender is being asked to rely on profits you have not yet earned;
  • recent results show a loss or a dip that needs explaining;
  • the amount is large relative to the business's current turnover.

Even where a full plan is not required, a one-page summary of the request, the purpose and the repayment source helps an underwriter and speeds up the questions. It sits alongside the standard documents lenders ask for, not instead of them.

The structure lenders look for

Put the answer first. Underwriters read dozens of proposals a week; the ones that bury the request on page nine are the ones that get set aside.

1. The funding request

Half a page: the amount, the type of facility, the term you are hoping for, what it will be spent on, how it will be repaid, and what security or guarantees are available. If there is a deadline, say what it is and why.

2. Sources and uses

A simple table showing every pound coming in and every pound going out. It proves the amount is calculated rather than guessed, and shows the lender how much of the risk you are carrying yourself.

3. The business today

What you sell, to whom, how customers pay and how long they take, who your main suppliers are, and how many people you employ. Keep it factual. Include any licence, accreditation or regulatory approval your trade depends on, because its loss would be a risk to the lender.

4. Historic performance

Turnover, gross margin and profit for the last two or three years, and the current year to date. Explain anything unusual: a loss year, a big customer won or lost, a one-off cost. A lender will find it anyway; explaining it first builds trust.

5. What the money will change

The specific effect of the funding: extra capacity, lower costs, a contract that could not otherwise be accepted. Link each claim to a number in the forecasts.

6. Forecasts and assumptions

A monthly cash flow forecast for at least the first twelve months, ideally twenty-four, with an annual profit and loss account and balance sheet. Show the new loan repayments as a separate line. List the assumptions that drive the numbers: prices, volumes, customer payment days, staffing, and when the new investment starts to earn.

7. The downside case

The section most plans leave out and most lenders look for. Show the business still meets its repayments if sales are lower, or arrive later, than forecast. If it cannot, say what you would do: cut discretionary costs, delay hiring, draw on reserves.

8. The people

A short paragraph on each director or key manager: relevant experience, not a full CV. Lenders are backing people as much as spreadsheets, particularly for start-ups and acquisitions.

9. Risks and how you manage them

Name the three or four real risks, such as customer concentration, a key supplier, seasonality or a pending lease renewal, and what you are doing about each. A plan with no risks reads as a plan that has not been thought through.

Illustration: a sources and uses table

Illustration (hypothetical business, simplified numbers). A bakery wholesaler is opening a second production unit.

UsesAmountSourcesAmount
Ovens, mixers and chillers£180,000Asset finance on the equipment£160,000
Unit fit-out and utilities£70,000Term loan£100,000
Working capital for the first three months£50,000Company cash£40,000
Total£300,000Total£300,000

The table immediately shows the lender that the equipment is funded against itself, the term loan covers the parts that have little resale value, and the owners are putting in their own cash. The forecasts then need to show when the new unit's sales begin, how long its customers take to pay and when the combined repayments are covered.

Making the forecasts credible

  • Start from actuals. Forecasts that jump from last year's performance without explanation are discounted.
  • Use cash timing, not invoice timing. A sale invoiced in March and paid in May is May cash. Many profitable businesses run short because this is ignored. Our guide to calculating working capital explains the mechanics.
  • Include VAT and tax. Quarterly VAT payments and corporation tax dates are fixed; show them.
  • Reflect seasonality. If your trade peaks in some months and troughs in others, a flat monthly forecast will not convince a lender who can see your bank statements.
  • Keep headroom visible. Show the gap between the cash available and the repayments due each month.
  • Reconcile. Opening balances should match your latest bank statement and management accounts.

The lender will test these figures against the principles in our guide to how lenders assess applications, and against the five Cs of credit.

How the plan changes with the type of funding

FundingWhat the plan must emphasise
Start-up loanFounders' experience, personal investment, the first customers and a cautious month-by-month cash flow. See start-up business loans.
Growth investmentEvidence that demand exists before capacity is added: orders, enquiries, waiting lists. See growth finance.
Buying a businessThe target's adjusted profits, the deal structure, the handover plan and how the combined business repays all debt. See acquisition finance.
Recovery after a lossWhat caused the loss, what has changed since, and recent months proving it.
Grant alongside a loanGrant conditions and timing, because many grants pay in arrears. See grants versus loans.

Mistakes that weaken a loan plan

  • Pages of market statistics and no clear request.
  • A hockey-stick forecast with no explanation of what drives it.
  • Forecasts that assume customers pay on the day of sale.
  • Ignoring existing borrowing, directors' loan repayments or asset finance already in place.
  • Figures that do not match the accounts or bank statements.
  • No mention of what happens if things go wrong.

Documents to send with the plan

A plan is read alongside the evidence behind it. Send these with it, so the underwriter can check the numbers without asking:

Useful templates and help

GOV.UK has a free guide and templates to write a business plan. The British Business Bank's article on reviewing your business plan is useful for established businesses updating an old plan before a funding round. Your accountant can build or check the forecasts; a lender will value figures a qualified accountant has prepared or checked.

Where a broker fits

We read your plan as an underwriter would before any lender sees it, point out the questions it leaves open, and turn it into a funding request for the lenders on our panel whose criteria it fits. Lenders make the decision. It is free to enquire; any broker fee is disclosed separately before you proceed. Our guide on how to apply for a business loan covers the steps after the plan is ready.

This guide is general information, not financial advice. Lenders set their own criteria, rates and terms, and all finance is subject to status.

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FAQs

Common questions

How long should a business plan for a loan be?

As long as it needs to be and no longer. For a straightforward expansion loan, a few pages of narrative plus forecasts is usually enough. Acquisitions and start-ups need more. Put the funding request on the first page regardless of length.

Do I need an accountant to prepare the forecasts?

Not always, but it helps. Lenders give more weight to forecasts a qualified accountant has prepared or checked, particularly for larger loans, acquisitions and businesses with complex working capital.

Is a business plan for a loan different from one for investors?

Yes. Investors focus on growth potential and exit; lenders focus on repayment and downside. A loan plan should lead with the request and the repayment source, include a cautious scenario and keep market sizing brief. Our guide to debt versus equity funding explains the wider difference.

What if my forecast shows the loan is only affordable in a good year?

Take that seriously rather than adjusting the assumptions. Consider a smaller amount, a longer term, funding equipment separately through asset finance, or a mix of your own money and borrowing so repayments fit a cautious year.

Do I need a business plan for a start-up loan?

Yes, most lenders expect a business plan for a start-up loan, because with no trading history the plan and forecasts are the main evidence that repayments are affordable. Lenders look for a clear funding request, realistic cash flow forecasts, your own contribution, your relevant experience and how the loan will be repaid if trading is slower than hoped. Our start-up business loans page explains what lenders look for.

From reading to doing

Need help applying this to your business?

A short conversation is often enough to know which lenders will look at your case and how to present it. There is no obligation, and it is free to enquire.