
Games studio funding: tax credits, investment and loans
Most UK games studios fund development from a mix of founder money, grants, publisher advances and equity, then add debt once…
How software houses and SaaS firms raise debt: unsecured loans, revenue-based finance, R&D tax credit advances, and the revenue metrics lenders look at first.
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In short
A profitable company with steady recurring income can usually consider an unsecured loan or revenue-based finance; a firm with a prepared R&D claim may borrow against it; project-based software houses invoicing business clients can use invoice finance. Expect lenders to ask for recurring revenue, churn, customer concentration and cash runway.
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About software company funding
Software company funding is debt finance for software houses, SaaS businesses, app developers and IT consultancies that need to hire, build product, win customers or smooth cash flow. Software firms usually have few physical assets and spend most of their money on people, so lenders judge them on the quality of their revenue rather than bricks and mortar. Smart Funding Solutions is a broker, not a lender: we search our panel of 300+ lenders, including those that understand recurring-revenue models, and approach the ones suited to your company.
It sits within our wider range of SME loans by sector.
Funding needs
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Cash leaves the business at every stage before it comes back. Each stage below is a point where the right facility can carry the gap.
01 Orders, contracts or customers secured.
02 Stock, materials and equipment paid for up front.
Asset finance →
03 Wages and suppliers paid on time.
Working capital →
04 The work is done or the goods are sold.
05 Customers pay, sometimes weeks later.
Invoice finance →
06 VAT and Corporation Tax fall due.
HMRC loans →
07 Growth, a new site or new equipment.
Business loans →Choose the need, and we’ll show you how lenders usually structure it.
Angel investors and venture capital firms provide equity to high-growth software companies, often alongside expertise and contacts. The trade-off is ownership and control: investors take a stake and expect rapid growth. Debt keeps ownership with the founders but must be repaid regardless of performance. Many software companies use both at different stages. Government grants and innovation funding exist but are competitive, and R&D tax relief can reduce the net cost of development work.
monthly or annual recurring revenue and how predictable it is.
how many customers stay, and whether existing customers spend more over time.
revenue growth, customer acquisition cost and lifetime value.
whether a few large clients account for most of the income.
whether the business is profitable, or how long its cash lasts.
accounts, management accounts, bank statements and forecasts.
of the company and its directors.
debtor books and, occasionally, intellectual property may support borrowing, although most lenders do not lend against IP alone.

| Option | Best suited to | Repayment |
|---|---|---|
| Unsecured business loan | Established, profitable firms | Fixed monthly instalments |
| Revenue-based finance | SaaS with predictable recurring revenue | A share of monthly revenue |
| R&D tax credit advance | Firms with a prepared R&D claim | From the HMRC payout |
| Revolving credit facility | Uneven or seasonal cash flow | Draw and repay as needed |
| Invoice finance | Project or licence work invoiced on credit terms | When clients pay |
A lump sum repaid over a fixed term, with no property security but usually a personal guarantee from directors. Suits established, profitable companies. See unsecured business loans.
Revenue-based finance is funding repaid as a share of future revenue, so repayments rise and fall with income. It suits SaaS and subscription businesses with predictable recurring revenue and avoids giving up equity. Read more about revenue based finance.
Some lenders advance funds against an expected research and development tax relief claim, so you do not have to wait for HMRC to pay out. The lender is repaid when the claim is received. Eligibility and the value of claims depend on HMRC's current R&D rules (see GOV.UK guidance on R&D relief), so work with your accountant.
A limit you draw on and repay as needed, useful when renewals and milestone payments make cash flow uneven. See revolving credit facilities.
For software firms that invoice business clients for projects or licences on credit terms, invoice finance releases cash before clients pay. Milestone billing and contracts with acceptance clauses can limit what a provider will fund, so expect questions about how work is signed off.
Share your latest accounts, bank statements and key revenue metrics with us. We talk through what the funding is for, explain the realistic options and approach lenders that understand recurring revenue. We then review the terms with you before the lender completes its own underwriting and makes the decision. It is free to enquire, and any broker fee is disclosed separately before you proceed. For digital agencies, media and wider tech firms, see technology business loans.
Debt finance is difficult before a software company has revenue, because lenders judge software firms on the quality of their revenue rather than on assets. Pre-revenue businesses more often rely on founders' money, grants or equity investment, and some may qualify for a government-backed Start Up Loan. Once there are paying customers, recurring revenue and filed accounts, more lenders will consider an unsecured loan or revenue-based finance. Our guide to debt vs equity funding sets out the trade-offs.
It can be possible if recurring revenue is growing and the business has enough cash runway, but the options are narrower than for a profitable firm. Lenders look at monthly or annual recurring revenue, churn, customer concentration and how long existing cash will last, so strong retention and predictable billing carry weight. Revenue-based finance is often a closer fit for subscription businesses than a fixed term loan. Our page on revenue-based loans explains how repayments work.
Usually, for unsecured lending. Because software firms have few physical assets, lenders offering unsecured business loans typically ask directors for a personal guarantee. Revenue-based finance and invoice finance lean more on the company's revenue and customers, but providers may still ask for a guarantee, and most lenders do not lend against intellectual property alone. Read our guide to personal guarantees so you understand what you are signing.
A lender can reach a decision within a few working days in straightforward cases, once it has everything it needs. Having current accounts, management accounts, a cash flow forecast, bank statements and your key metrics, such as recurring revenue, churn and customer concentration, ready is what usually speeds things up. Invoice finance and acquisition funding can take longer, because the provider reviews contracts and customer data before committing. Some lenders may use a soft search early on, with a full credit search on application.

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What our clients say
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